Advertisement

Leaflets & Booklets

  • Tony Holkham
Chapter

Abstract

Label writers seem to lose all their inhibitions — and sometimes their sanity — when told they can produce a leaflet. They go overboard on descriptions and all the things customers don’t need (see FIT). Then they fold them up to about a centimetre square and drop them into the container or outer box.

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Chapman & Hall 1995

Authors and Affiliations

  • Tony Holkham

There are no affiliations available

Personalised recommendations