Abstract
Since it is becoming increasingly difficult to differentiate products by function and quality as manufacturing technology continues to improve, there are strong demands for product designs that reflect customer preferences. In this study, method for analyzing design impression based on the positioning and coloring of design elements is proposed. The methods are applied to the design of a portable music player as the object for analysis to verify the usefulness of the method.
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© 2013 Springer-Verlag London
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Aoyama, H., Okamura, N. (2013). Design Impression Analysis Based on Positioning Coloring of Design Elements. In: Fukuda, S. (eds) Emotional Engineering vol. 2. Springer, London. https://doi.org/10.1007/978-1-4471-4984-2_12
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DOI: https://doi.org/10.1007/978-1-4471-4984-2_12
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