The Dermatologist and Social Media: The Challenges of Friending and Tweeting
The Internet allows student doctors and physicians to rapidly communicate and share information with millions of people. Those who participate in social networking must be aware of the professional pitfalls and legal challenges of social networks on the Internet, and how to honor the moral obligations of the patient-doctor relationship when using these sites. The authors discuss two ethical scenarios that could arise when a dermatologist uses Web 2.0 online social networking websites such as Facebook and Twitter. The authors provide firm recommendations about what is considered professional and unprofessional online content and how to monitor and maintain a professional online presence.
KeywordsMarketing Beach Psoriasis Acne
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