Content Management and E-Learning: a Strategic Perspective

Chapter

Abstract

Content management is not an issue most senior administrators in educational institutions will be familiar with. In this chapter, I want to take a strategic view of content management, especially for those institutions that have or are about to make a major commitment to the development and delivery of online teaching and learning materials, or what I will call digital learning materials.

Keywords

Marketing Mellon 

Notes

Acknowledgements

I would like to thank Dr. Michael Magee of the University of Calgary, and the Southern Alberta Institute of Technology for their assistance in providing content and examples for this chapter.

References

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Copyright information

© Springer Science+Business Media, LLC 2010

Authors and Affiliations

  1. 1.Tony Bates Associates Ltd.VancouverCanada

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