Oncofertility pp 363-370 | Cite as

Anticipating Ovarian Tissue Cryopreservation in the Health-Care Marketplace: A Willingness to Pay Assessment

  • Shauna L. Gardino
  • Andrew Sfekas
  • David Dranove
Part of the Cancer Treatment and Research book series (CTAR, volume 156)


The developing fertility preservation technologies offer new options, but not without a cost. As the technologies become integrated into the healthcare marketplace, cost will become an even greater issue. A critical question in this discussion is whether young women and their parents would be willing to pay for insurance to cover the cost of these procedures.


Contingent Valuation Fertility Preservation Ovarian Tissue Cryopreservation Fertility Preservation Option Embryo Banking 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.



This research was supported by the Oncofertility Consortium NIH 8UL1DE019587, 5RL1HD058296.


  1. 1.
    Neumann PJ, Johannesson MThe Willingness-to-pay for in vitro Fertilization: a pilot study using contingent Valuation. Med Care. 1994; 32(7):686–99.PubMedCrossRefGoogle Scholar
  2. 2.
    Ryan M. Using conjoint analysis to take account of patient preferences and go beyond health outcomes: an application to in vitro fertilisation. Soc Sci Med. 1999; 48(4):535–46.PubMedCrossRefGoogle Scholar
  3. 3.
    Olsen JA, Smith RD. Theory versus practice: a review of ‘willingness-to-pay’ in health and health care. Health Econ. 2001; 10(1):39–52.PubMedCrossRefGoogle Scholar
  4. 4.
    Kenkel D, Berger M, Blomquist G Contingent valuation of health. In: Tolley G, Kenkel D, Fabian R, Eds. Valuing health for policy. Chicago: University of Chicago Press; 1994:72–104.Google Scholar
  5. 5.
    Becker G. et al. Value of Life Near Its End and Terminal Care. NBER Working Paper 13333; 2007. Available at Accessed October 20, 2009.

Copyright information

© Springer Science+Business Media, LLC 2010

Authors and Affiliations

  • Shauna L. Gardino
    • 1
  • Andrew Sfekas
    • 2
  • David Dranove
    • 2
  1. 1.The Oncofertility ConsortiumNorthwestern UniversityChicagoUSA
  2. 2.Department of Management and Strategy, Kellogg School of ManagementNorthwestern UniversityEvanstonUSA

Personalised recommendations