Magazines feature in all our lives, with each of us having our particular favorites. When casting your eyes along the shelf at the newsagents, it might just seem like a lot of photos with writing on them, but behind that there is a highly involved process, from the editorial brief through all the subsequent creative decisions. The ultimate aim is always to create a single image that’s representative of an entire issue, which will catch the eye when placed alongside hundreds of other publications in stores nationally.
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