Integrating Feeds and Social Media
Almost every company today leverages social media sites such as Facebook and Twitter to reach their relevant audience and keep a relationship with them. When building a web site, access to and integration with these networks is very important. This chapter looks at different methods to integrate your social feeds as well as sharing from within your SharePoint site. The presence of these networks on your site, however added, is crucial to increase the interaction between your visitors and your brand. If someone chooses to follow you on Twitter or to like your Facebook page, they are choosing to stay within your reach by getting regular updates through these networks. In this chapter, we take a look at the different popular social networks and how they are different from one another. We then look at some of the different ways to have a site interact with these networks, from feeds to sharing as well as other techniques. Finally, we go through the steps to integrate these types of social networks in a SharePoint site.