If you a designing video-editing software, users will often demand more functionality, but they will also suffer from an increased number of functions.
If you are designing a device for physically challenged people who at the same time want a modern-looking product, you may be faced with a paradox.
Users may have a need to know where they are, but at the same time not desire that other people know where they are.
Your news website may be funded primarily by banner commercials, but the end users mainly want to read the news.
KeywordsUser Experience Target User Mature Market Core Task Contact List
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