Pro Android 2 pp 661-674 | Cite as

Working with Android Market

  • Sayed Y. Hashimi
  • Satya Komatineni
  • Dave MacLean

Abstract

Creating a great application that people will love also means you need an easy way for people to find it and download it. Google created Android Market to serve this purpose. From an icon right on the device, users can click straight into the Market to browse, search, review, and download applications. Many applications are free and some are not; the Market provides the payment mechanisms for easy purchasing. The Market is even accessible from intents inside of applications, making it easy for applications to reach out to the Market to guide the user into getting what they need for your application to be successful. For example, when a new version of your application becomes available, you can make it easy for the user to go straight to that Market page to get or buy the new version. Android Market is not the only way to get applications to devices, however, and other channels are popping up on the Internet.

Keywords

Marketing 

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Copyright information

© Sayed Y. Hashimi, Satya Komatineni, and Dave MacLean 2010

Authors and Affiliations

  • Sayed Y. Hashimi
  • Satya Komatineni
  • Dave MacLean

There are no affiliations available

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