Afterword: Stupid Development Tricks

  • Merrill R. Chapman


The complete title of In Search of Stupidity includes the phrase “High-Tech Marketing Disasters,” and from these words you might conclude that it’s a firm’s marketers who usually bear the chief responsibility for major corporate catastrophes. This isn’t true. To be worthy of mention in this book, it took the combined efforts of personnel in upper management, development, sales, and marketing, all fiercely dedicated to ignoring common sense, the blatantly obvious, and the lessons of the past. Major failure doesn’t just happen: To achieve it, everyone must pull together as a team.


Code Base Software Company Good Code Hard Drive Space Parallel Team 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Merrill R. Chapman 2003

Authors and Affiliations

  • Merrill R. Chapman

There are no affiliations available

Personalised recommendations