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The Soak

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Managing Humans
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Abstract

In 2006,I gave a presentation at South by Southwest. My pitch was this: in creating a startup, you’re going to be faced with a thousand seemingly inconsequential decisions. Tucked among those thousands of decisions are five decisions that actually matter. These decisions will change the face of your company. What I didn’t say was that I believe it’s next to impossible to figure out which decisions matter and which ones do not.

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© 2007 Michael Lopp

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(2007). The Soak. In: Managing Humans. Apress. https://doi.org/10.1007/978-1-4302-0271-4_15

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