Summary
If you are interested in monetizing your podcast, the key is to consider it all: t-shirts, magnets, trucker hats, advertisers, sponsors, click-throughs, and affiliate programs. But again, we have to stress that you start with your podcast and your audience, and let them dictate how you approach making money with your podcast. Keep trying and revamping your strategy until you find the combination of advertising and merchandising that’s right for you and your show. It could be that you’re better off just asking for a monthly donation and leaving well enough alone. Or you may end up with a huge online superstore. You never know.
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© 2005 Michael W. Geoghegan and Dan Klass
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(2005). Making Money with Podcasting. In: Podcast Solutions. Apress. https://doi.org/10.1007/978-1-4302-0054-3_11
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DOI: https://doi.org/10.1007/978-1-4302-0054-3_11
Publisher Name: Apress
Print ISBN: 978-1-59059-554-1
Online ISBN: 978-1-4302-0054-3
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