DEVELOPING PROBLEM-BASED LEARNING MATERIALS
A key issue for instructors revolves around the selection and development of suitable PBL materials. This chapter orients the reader to fundamental choices concerning these issues. These include defining alternative varieties of PBL as well as identifying potential sources of PBL projects. The bulk of the chapter is devoted to presentation of a template for the design of PBL projects. We highlight distinctive features of the project components that foreshadow the examples of PBL projects that comprise Part II of this volume.
KeywordsMarketing Action Element Trial Basis
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