Marketing of technological products

Theory and Methods
  • Nicole van Kesteren
  • Ree M. Meertens

Keywords

Transportation Marketing Petrol Posit Stake 

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Copyright information

© Springer 2006

Authors and Affiliations

  • Nicole van Kesteren
    • 1
  • Ree M. Meertens
    • 2
  1. 1.Department of PsychologyMaastricht UniversityThe Netherlands
  2. 2.Department of Health Education and PromotionMaastricht UniversityThe Netherlands

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