Abstract
So far the discussion of the strategies and behaviours of companies has tended to assume that these companies are established players in the international market, with on-going, cross-border operations and structures. At the same time one should remember that a feature of the 1980s and 1990s has been an increase in international activity, which implies that a number of companies have engaged in some form of international activity for the first time. These tend to be smaller companies, but not exclusively so (not every big company is a multinational).
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References
Davidson, W. (1982) Global Strategic Management, New York: Wiley.
Jenster, Per V. and J. Carlos Jarillo (1994) Internationalising the Medium-Sized Firm Copenhagen: Handelshojskolens Forlag.
Lawrence, Peter (1987) ‘The Dynamics of Exporting: The Experiences of Some British Companies’, Export, vol. 50, no. 9, pp. 31–4.
Lawrence, Peter (1996) Management in the USA, London: Sage.
Siropolis, N. (1994) Small Business Management, Boston: Houghton Miffin.
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© 1998 Peter Lawrence
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Lawrence, P. (1998). Beyond the sea. In: Issues in European Business. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-26551-0_6
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DOI: https://doi.org/10.1007/978-1-349-26551-0_6
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-0-333-68934-9
Online ISBN: 978-1-349-26551-0
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