Global Integration: Changing Bilateral Trade and Investment Relations between Canada and the UK
Over the last couple of decades, dramatic changes have been witnessed in the international business environment. Internationalisation of business has continued apace, driven partly by stagnant domestic markets and partly by the need to expand abroad to spread risks and compete on a par with leading multinational players. As a result, the international business arena is no longer dominated by large multinationals emanating from the world’s leading developed markets; the newly industrialising countries (NICs) have spawned a number of global players, and small firms have begun to take on a more significant role in international business activity. Typically nationally constrained industries, those comprising ‘the service sector’ in particular, have as a result of liberalisation and deregulation opened up to international competition, further fuelling changes in international competitive activity, and adding to competitive intensity.
KeywordsEurope Shipping Milling Marketing Expense
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