Public Relations in a Crisis

  • Norman Stone


The kind of problems that all managers have to face, including public relations managers, can be technical or tactical, strategic or analytical. The way to arrive at usable answers is to ask sensible questions, but beware of the ‘illusion that when problems are easy to state and set up … they are then easy to solve’. 2


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Notes and References

  1. 1.
    Sam Wauchope, managing director, Acorn Computers, The Independent on Sunday, 15 November 1992.Google Scholar
  2. 2.
    James Gleick, Genius, Little, Brown, 1992.Google Scholar
  3. 4.
    Malcolm Browne, ‘The Disaster Business’, Management Today, October 1993;Google Scholar
  4. Jane Bird, ‘Better Safe than Sorry’, The Sunday Times, 28 November 1993.Google Scholar
  5. 5.
    Ray Morley, Crisis — a Timetable for Recovery Commercial Union, 1993.Google Scholar
  6. 8.
    Smythe, Dorward, Reback, Corporate Reputation, Century Business, 1992.Google Scholar

Copyright information

© Norman Stone 1995

Authors and Affiliations

  • Norman Stone

There are no affiliations available

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