Introduction: Popular Culture — The Conditions of Control?

  • Gary Day
Part of the Insights book series (ISI)


Popular culture is a notoriously difficult term to define particularly as definitions of an object of study largely depend on the method of study. There is, in other words, no objective reality whose nature would always be the same no matter from which angle it was approached. Many different approaches to popular culture — historical, linguistic, Marxist, feminist, structuralist and post structuralist — will be found in this volume and it is not the intention of this introduction to try and unify them into a single definition of the same. Indeed to do so would be to ignore that different aspects of popular culture work in different ways to produce different effects.


Popular Culture Organise Crime Soap Opera Television Viewer Advertise Product 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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  1. 1.
    Barthes, R., Mythologies (London: Paladin, 1972).Google Scholar
  2. 2.
    Barthes, R., ‘Change the Object Itself’, in Stephen Heath (ed.), Image Music Text (London: Fontana/Collins, 1979) p. 167.Google Scholar

Copyright information

© The Editorial Board, Lumière (Co-operative) Press Ltd 1990

Authors and Affiliations

  • Gary Day

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