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Government

  • Peter F. Hutton

Summary

Survey research is well-established as a tool of government. Indeed, the techniques of survey research allowing, as they do, reliable conclusions to be drawn about the behaviour and attitudes of millions from samples of a few hundred or thousand, lend themselves to the task of government. In central government, surveys are continually being used to help formulate and, more commonly, implement policy. In recent years, local government has become increasingly aware of the possibilities of survey research for evaluating local needs, identifying service priority areas, guiding public relations, or simply gauging local opinion on issues of importance.

Keywords

Local Government Local Authority Survey Research London Borough Audit Commission 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Further Reading

  1. Brian Gosschalk and Stewart Lansley, ‘Breadline Britain — Measuring the Nature and Extent of Poverty’ ESOMAR Congress (Sep 1984).Google Scholar
  2. Alex Henney, Inside Local Government (Sinclair Browne, 1984).Google Scholar
  3. HMSO (publications listing).Google Scholar
  4. Warren Newman and Peter F. Hutton, ‘Mirror, Mirror on the Wall’, Municipal Review, Summer 1980.Google Scholar

Copyright information

© Peter F. Hutton 1990

Authors and Affiliations

  • Peter F. Hutton
    • 1
  1. 1.Market & Opinion Research International Ltd (MORI)UK

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