Abstract
Implementing strategic decisions inevitably involves changes within the organisation. Changes in strategy, technology and/or structure, are vital if the firm is to anticipate and respond to changes in its environment. Successful organisational change has at least three critical components:
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A new strategic vision, translated into detailed operating strategies.
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New organisational skills, to make the new vision work.
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Commitment of key people in the organisation, to the new vision and the development of new skills (Philips, 1983).
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© 1987 Cliff Bowman and David Asch
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Bowman, C., Asch, D. (1987). Managing change. In: Strategic Management. Palgrave, London. https://doi.org/10.1007/978-1-349-18702-7_10
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DOI: https://doi.org/10.1007/978-1-349-18702-7_10
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