An exercise in attitude measurement



AIMS OF EXERCISE: to introduce students to attitudes and their measurement by constructing a Thurstone attitude scale and to give them an understanding of practical and theoretical issues involved.


Attitude Statement Attitude Measurement Attitude Scale Item Pool Laboratory Session 
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  1. Fishbein, M. (1967) Readings in Attitude Theory and Measurement. New York: Wiley.Google Scholar
  2. Oppenheim, A.N. (1968) Questionnaire Design and Attitude Measurement. London: Heinemann.Google Scholar
  3. Shaw, M.E. and Wright, J.M. (1967) Scales for the Measurement of Attitudes. New York: McGraw-Hill.Google Scholar

Further reading

  1. Bynner, J. and Stribley, K.M. (1978) Social Research: Principles and procedures. London: Heinemann.Google Scholar
  2. Lemon, N. (1973) Attitudes and their Measurement. New York: Wiley.Google Scholar
  3. Moser, C.A. and Kalton, G. (1979) Survey Methods in Social Investigation (2nd edn). London: Heinemann.Google Scholar
  4. Open University (1979) D. 304: Research Methods in Education and the Social Sciences. Open University Press.Google Scholar
  5. Rokeach, M. (1968) Beliefs, Attitudes and Values. San Francisco: Jossey-Bass.Google Scholar
  6. Summers, G.F. (1970) Attitude Measurement. Chicago: Rand McNally.Google Scholar

Copyright information

© The British Psychological Society 1982

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