Abstract
At the end of this chapter you should be able to:
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1.
Identify some of the perspectives used by social psychologists as they study people’s behaviour in a social context.
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2.
Describe some of the aims of social psychology.
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3.
Show an appreciation of the difficulties which are frequently thrown up by researchers’ choice of participants in their studies.
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4.
Highlight some of the ethical problems which are specific to social psychology.
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5.
Illustrate the balance which needs to be struck between realism and rigour.
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Further Reading
R. Eiser, Social Psychology: Attitudes, Cognition and Social Behaviour ( Cambridge: Cambridge University Press, 1986 ).
Deaux, F. C. Dane and L. S. Wrightsman, Social Psychology in the 90s, (6th edn) ( Pacific Grove, Cal.: Brookes Cole, 1993 ).
British Psychological Society (1991) `Code of conduct, ethical principles and guidelines’, The Psychologist, 3, pp. 269–72.
Association for Teaching Psychology, Psychology Teaching, New Series, No 1, Ethics (Leicester: British Psychological Society).
Copyright information
© 1997 Tony Malim
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Cite this chapter
Malim, T. (1997). Introduction and Methods. In: Social Psychology. Introductory Psychology. Palgrave, London. https://doi.org/10.1007/978-1-349-14221-7_1
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DOI: https://doi.org/10.1007/978-1-349-14221-7_1
Publisher Name: Palgrave, London
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