Retail 2000 pp 31-78 | Cite as

Introduction to Retailing

  • Fullemploy Group
Chapter

Abstract

This unit covers the background to the retail industry putting it into perspective in terms of its historical development, how it works and its future development. The unit also looks at the role of advertising in retail and ways in which course members can apply for jobs in the industry.

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Copyright information

© Fullemploy Group 1989

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  • Fullemploy Group

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