Introduction

  • Margaret Rothwell
  • Paul Jowett

Abstract

In the UK the market for retail financial services is a dynamic, fiercely competitive and complex sector of the economy; one in which strategic, marketing and tactical changes are of fundamental importance. In contrast to wholesale markets in which big business, governments and institutions borrow, lend and invest, the retail financial services ‘high street’ sector provides individuals with a proliferation of financial products or services, which may be categorized as follows:
  • Cash transmission services: cheque accounts, travellers cheques, ATMs, EFTPOS, foreign exchange, credit cards.

  • Borrowing services: (a) unsecured loans; personal loans and overdrafts; (b) home loans; endowment and repayment mortgages.

  • Personal savings and investment: (a) savings accounts; sight and time deposits; (b) investments; national savings, unit trusts, securities, life assurance, managed accounts.

  • Other financial services: advice, legal and fiduciary services, insurance, pensions. (See Tables 1.1(a), 1.1(b) and 1.2.)

Keywords

Income Marketing Petrol Defend Peru 

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Copyright information

© Margaret Rothwell and Paul Jowett 1988

Authors and Affiliations

  • Margaret Rothwell
  • Paul Jowett
    • 1
  1. 1.Monitor CompanyUK

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