Abstract
Insurance companies now face many uncertainties. During the 1970s and 1980s, insurance markets have experienced dramatic changes in the hitherto stable environment in which they operate, including greater price competition, deregulation of certain aspects of their operations, the advent and growth of consumerism and the development by large corporations of other methods of managing risk. New sources of competition, such as banks and other financial institutions, now offer services which were traditionally performed by insurance companies. In addition, fundamental changes in the macroeconomic environment create problems which management in insurance have to consider in their long-range decisions.
Keywords
- Strategic Planning
- Mission Statement
- Business Unit
- Competitive Position
- Corporate Strategy
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© 1990 Stephen Diacon
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Msheliza, S. (1990). Strategic Planning in Insurance. In: Diacon, S. (eds) A Guide to Insurance Management. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-07495-2_1
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DOI: https://doi.org/10.1007/978-1-349-07495-2_1
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-07497-6
Online ISBN: 978-1-349-07495-2
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