Abstract
The very facts of the Western multinational corporations dealing with the Communist regimes and the development of Socialist multinational enterprises and their operations in the West provide a paradoxical theme. The preceding chapters, whilst preoccupied with specific fields, incidentally referred to some seemingly anomalous situations. In this section of the concluding chapter we shall highlight a number of cases of paradoxical attitudes, developments and practices, which may be taken as symbolizing the beginning of a new era in the evolution of the multinationals as well as of East-West relations in a rather striking manner.
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Notes
G. A. Steiner and W. M. Cannon, Multinational Corporate Planning, New York and London, Collier-Macmillan, 1966, pp. 81–90. Also see P. Lorange, ‘Formal Planning in Multinational Corporations’, Columbia Journal of World Business, Summer 1973, pp. 83–8;
J. S. Schwendiman, Strategic and Long-Range Planning for the Multinational Corporation, New York, Praeger, 1973.
Quoted from J. Nicholl, ‘Bark v. Bite : The American Trade Union Movement and East-West Trade’, East-West Commercial Relations Series, Institute of Soviet and East European Studies, Carleton University, Working Paper No. 5, Sep 1974, p. 15.
C. Levinson, International Trade Unionism, London, Allen & Unwin, 1972, p. 150.
P. Hamilton, Espionage and Subversion in an Industrial Society, London, Hutchinson, 1967, p. 204.
For details, see R. E. Athay, The Economics of Soviet Merchant Shipping Policy, Chapel Hill, U. of Carolina P., 1971, p. 121;
W. Fox, Tin, London, Mining Journal Books, 1974, pp. 257, 296–300;
L. Turner, Politics and the Multinational Company, London, Fabian Society, Dec 1969, p. 25.
H. V. Perlmutter, ‘Towards Research on and Development of Nations, Unions and Firms as Worldwide Institutions’, in H. Günter (ed.), Transnational Industrial Relations, London, Macmillan, 1972, p. 32 (emphasis in the original).
For details, see R. Aron, L’opium des intellectuels, Paris, Calmann-Lévy, 1955 (also published in English translation: The Opium of the Intellectuals, Garden City, N.Y., Doubleday, 1957);
D. Bell, The End of Ideology, Glencoe, 111., Free Press, 1960 and The Coming of Post-Industrial Society, New York, Basic Books, 1973;
Z. Brzezinski, Between Two Ages: America’s Role in the Technotronic Era, New York, Viking Press, 1970;
J. K. Galbraith, The New Industrial State, Boston, Houghton Mifflin, 1967;
J. Tinbergen, The Theory of the Optimum Regime, Rotterdam, NEH, 1959;
A. Toffler, Der Zukunftsschock (The Tumultuous Future), Berlin-Munich-Vienna, Scherz Verlag, 1971.
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© 1976 J. Wilczynski
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Wilczynski, J. (1976). Ideology, Technology, Economic Common Sense. In: The Multinationals and East-West Relations. Trade Policy Research Centre. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-02600-5_10
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DOI: https://doi.org/10.1007/978-1-349-02600-5_10
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