The Stages of Corporate Development

  • Gareth P. Dyas
  • Heinz T. Thanheiser

Abstract

An elementary means of ordering reality for the purpose of understanding it is to employ a classification scheme that distinguishes between different elements of that reality. The development of a classification scheme has been a useful starting point for the subsequent development of scientific theory in many fields but it should in no way be mistaken for theory building itself. By providing a way of describing reality, and a vocabulary for communicating and discussing that reality with others, classification schemes help to develop insight into what is going on. By first dividing up and then comparing phenomena, understanding of them can often be deepened.

Keywords

Europe Income Marketing Coherence Assure 

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Notes

  1. 6.
    Leonard R. Wrigley, ‘Division Autonomy and Diversification’, unpublished doctoral thesis (Harvard Business School, 1970 ).Google Scholar
  2. 7.
    Derek F. Channon, The Strategy and Structure of British Enterprise ( London: Macmillan, 1973 ).Google Scholar

Copyright information

© Gareth P. Dyas and Heinz T. Thanheiser 1976

Authors and Affiliations

  • Gareth P. Dyas
    • 1
  • Heinz T. Thanheiser
    • 1
  1. 1.The European Institute of Business AdministrationINSEADUK

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