Abstract
The study of elections by pollsters and academics has steadily eaten into the idea that campaigns change votes. The myth that elections are like trials in which the voter listens like a juryman to the evidence and then makes up his mind was, perhaps, always a myth. But general recognition of the fact that most elections are decided long before a parliament is dissolved is relatively recent. It becomes reasonable to ask why, if campaigns do not decide elections, so much energy is put into them by politicians, and why observers think it worth while to chronicle them in detail.
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© 1966 D. E. Butler and Anthony King
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Butler, D.E., King, A. (1966). The Campaign. In: The British General Election of 1966. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-00548-2_6
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DOI: https://doi.org/10.1007/978-1-349-00548-2_6
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-00550-5
Online ISBN: 978-1-349-00548-2
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