New Business Models for the New World: Stractics in Practice

  • Chris Outram

Abstract

There is little debate that the digital era has created, and will continue to create, many models which will open up entirely new ways to access markets, and interact with consumers.

Keywords

Europe Marketing Harness Argos 

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Chris Outram 2016

Authors and Affiliations

  • Chris Outram
    • 1
  1. 1.OC&CUK

Personalised recommendations