Chapter 2 provides an overview of literature, theories and concepts relevant to finding out how SlutWalk was represented in the media and experienced by organizers in eight nations (Australia, Canada, India, New Zealand, Singapore, South Africa, the UK and the US) which hosted marches between 2011 and 2014. This includes a scholarly review of modern feminism, violence against women, the anti-rape movement and post and Third Wave feminism. It also includes scholarly work on representations of violence against women, and representations of feminist activism. The chapter will then move on to examine literature on social media and its use in modern social movements, and pays particular attention to concepts of discursive activism and networked counterpublics, which I found extremely useful in explaining the movement’s online activism and communities. The chapter concludes with an explanation of the how the study was conducted, using methods such as qualitative content analysis, critical discourse analysis, frame analysis, semi-structured interviews and close observation of online feminist communities.
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