Developing Evaluation Questions: Beyond the Technical Issues

  • Ligia de Salazar
  • Mary Hall

This chapter is a contribution to the evaluation debate in health promotion. It explores the strategies for, and main concerns in, identifying and formulating relevant and answerable evaluation questions. Unlike many previous texts discussing what is involved in developing evaluation questions, in this chapter we argue that a wide range of contextual and highly political factors contribute to the framing of evaluation questions. Furthermore, we strongly believe that the same intervention can lend itself to a variety of different evaluation questions depending upon the stage of intervention development at which the evaluation is conducted. Finally, we contend that the evaluation question or set of questions should reflect the ever-changing context of the intervention, as well as the stage if the intervention, if evaluation is to be truly useful for health promotion.

The Cochrane Collaboration defined the relationship of health promotion and public health in this way: “health promotion...


Health Promotion Effectiveness Evaluation Health Promotion Intervention Evaluation Question Holistic Thinking 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Science+Business Media, LLC 2008

Authors and Affiliations

  • Ligia de Salazar
    • 1
  • Mary Hall
    • 1
  1. 1.Universidad del ValleCaliColombia

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