Abstract
Current literature has explained how strategic interorganisational relations can be of concern for management. However when it comes to explain the causalities between theses relations and corporate strategies, it is less elaborated. As companies today more than ever operate in networks of relations it is of crucial importance to understand how these networks should be dealt with in relation to corporate strategy. The aim of this empirical study is thus to conceptualize how strategic relations are managed in accordance with the overall corporate strategy. Thus it tries to answer: Are there important connections between a firm’s network strategy and its corporate strategy?
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Ahuja, G., 2000, The Duality of Collaboration, Strategic Management Journal. 21(3): 317–343.
Anderson, J. C., Håkansson, H., and Johanson, J., 1994, Dyadic Business Relationships within a Business Network Context, Journal of Marketing. 58(4):1–15.
Ansoff, H., 1965, Corporate Strategy, Penguin Books, London.
Barney, J., 1991, Firm Resources and Sustained Competitive Advantage, Journal of Management. 17(1):99–120.
Bresser, R. K. F., 1989, Kollektive Unternehmensstrategien, Zeitschrift für Betriebswirtschaft. 59:545–564.
Blau, P. M., 1968, The Hierarchy of Authority in Organizations, American Journal of Sociology. 73:453–467.
Burgelman, R. A., 1983, A Process Model of Internal Corporate Venturing in the Diversified Major Firm, Administrative Science Quarterly. 28(2):223–244.
Burt, R. S., 1992, The Social Structure of Competition, in: Networks and Organisations: Structure, Form and Action, N. Nohria, G. E. Eccles, eds., Harvard Business School Press, Boston, pp. 57–91.
Dyer, J. H., and Singh, H., 1998, The Relational View: Cooperative Strategy and Sources of Interorganisational Competitive Advantage, The Academy of Management Review. 23(4):660–679.
Eisenhardt, K., 1999, Building theories from case study research, Academy of Management Review. 14(4):532–550.
Ford, D., Håkansson, H., and Johanson, J., 1986, How Do Companies Interact?, in: Understanding Business Markets, D. Ford, ed., The Dryden Press, pp. 55–67.
Glasser, B., and Strauss, A., 1967, The discovery of grounded theory, Strategies of qualitative research, Wiedenfeld and Nicholson, London.
Granovetter, M., 1992, Problems of Explanation in Economic Sociology, in: Networks and Organisations: Structure, Form and Action, E. Nohria, and G. E. Eccles, eds., Harvard Business School Press, Boston, pp. 25–56.
Gulati, R., Nohria, N., and Zaheer, A., 2000, Strategic Networks, Strategic Management Journal. 21(3):203–215.
Hambrick, D. C., 1993, Some Tests of the Effectiveness and Functional Attributes of Miles and Snow’s Strategic Types, The Academy of Management Journal. 26(1):5–26.
Hamel, G., and Prahalad, C. K., 1996, The Core Competence of the Corporation, in: Managing the Multibusiness Company — strategic issues for diversified groups, M. Goold, and K. L. Sommers, eds., Routledge, London, pp. 218–239.
Holm, D. B., Eriksson, K., and Johanson, J., 1996, Business Networks and Cooperation in International Business Relationships, Journal of International Business Strategies. 27(5):1033–1053.
Hougaard, S., and Bjerre, M., 2002, Strategic Relationships Marketing, Samfundslitteratur.
Husted, K., and Vintergaard, C., 2004, Stimulating innovation through corporate venture bases, Journal of World Business. 39(2):296–306.
Håkansson, H., and Johanson, J., 1993, The network as a Governance Structure: Interfirm Cooperation beyond Markets and Hierachies, in: The embedded Firm, G. Grabher, ed., Routledge, London, pp. 35–51.
Håkansson, H., and Snehota, I., 1997a, No business is an Island: The Network Concept of Business Strategy, in: Understanding Business Markets, D. Ford, ed., 3rd ed., Thomson Learning, 2002, pp. 150–161.
Håkansson, H., and Snehota, I., 1997b, Analysing Business Relationships, in: Understanding Business Markets, D. Ford, ed., 2. ed., The Dryden Press, pp. 151–175.
Ibarra, H., 1992, Structural Alignments, Individual Strategies, and Managerial Action: Elements Toward a Network Theory of Getting Things Done, in: Networks and Organisations: Structure, Form and Action, N. Nohria, and G. E. Eccles, eds., Harvard Business School Press, Boston, pp. 165–188.
Johanson, J., and Associates, 1994, Internationalisation, Relationships and Networks, Uppsala University.
Johanson, J., and Mattsson, L. G., 1994, Interorganisational Relations in Industrial System, in: Internationalisation, Relationships and Networks, J. Johanson, and Associates, eds., Uppsala University, pp. 171–181.
Mattson, L. G., 1986, A “Markets-as-Networks” Perspective, in: The Management of Strategic Change, A. Pettegrew, ed., Basil Blackwell, Oxford, pp. 234–256.
Miles, R. E., and Snow, C. C., 1978, Organizational strategy, structure and process, McGraw-Hill Book Company, New York.
Miles, R. E, and Snow, C. C., 1984, Fit, Failure and the Hall of Fame, California Management Review. 26(3):10–28.
Miles, R. E, and Snow, C. C., 1992, Causes of Failure in Network Organisations, California Management Review. 34(4):53–72.
Morgan, R, Strong, C and McGuinness, T., 2000, Prospector strategy & competitive attributes — a multiattribute analysis of strategy, Research Paper No. 01-12.
Namiki, N., 1989, The impact of competitive strategy on export sales performance: an exploratory study, The Mid-Atlantic Journal of Business. 25:21–37.
Porter, M., 1980, Competitive Advantage, The Free Press, New York.
Ritter, T., 1999, The Networking Company — Antecedents for Coping with Relationships and Networking Effectively, Industrial Marketing Management. 28(5):467–479.
Rowley, T., Behrens, D., and Krackhardt, D., 2000, Redundant Governance Structures, Strategic Management Journal. 21(3):369–386.
Shortell, S. M., and Zajac, E. J., 1990, Perceptual and archival measures of Miles and Snow’s strategic types: a comprehensive assessment of reliability and validity, Academy of Management Journal. 33(4):817–832.
Torres, AM, and Murray, JA., 2002, Diversity, marketing practice and organisational evolution: Implications for the management of productive evolution, Journal of Change Management. 2(3):229–243.
Touminen, M., 1997, Marketing Capability and Marketing Orientation in Strategy Interface, Helsinginkauppakorkeakaulum.
Vintergaard, C., 2005, Opportunities in Corporate Venturing — Actors Creating Passageways, International Journal of Innovation Management. 9(1):215–239.
Wernerfelt, B., 1984, A Resource-based View of the Firm, Strategic Management Journal. 5(2):171–80.
Yin R., 1984, Case study research, Sage Publications, Beverly Hills, CA.
Zahra, S. A., and Pearce, J. A., 1990, Research Evidence on the Miles-Snow Typology, Journal of Management. 16(4):751–768.
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2006 Springer-Verlag Berlin Heidelberg
About this chapter
Cite this chapter
Jørgensen, H., Vintergaard, C. (2006). Connecting Company Strategy and Network Identity. In: Klein, S., Poulymenakou, A. (eds) Managing Dynamic Networks. Springer, Berlin, Heidelberg. https://doi.org/10.1007/3-540-32884-X_3
Download citation
DOI: https://doi.org/10.1007/3-540-32884-X_3
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-25367-9
Online ISBN: 978-3-540-32884-1
eBook Packages: Business and EconomicsBusiness and Management (R0)