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NPD-Process and Planning in Japanese Engineering Companies — Findings from an Interview Research

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Herstatt, C., Stockstrom, C., Nagahira, A. (2006). NPD-Process and Planning in Japanese Engineering Companies — Findings from an Interview Research. In: Herstatt, C., Stockstrom, C., Tschirky, H., Nagahira, A. (eds) Management of Technology and Innovation in Japan. Springer, Berlin, Heidelberg. https://doi.org/10.1007/3-540-31248-X_12

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