Emerging Novel Scenarios of New Product Design with Teamwork on Scenario Maps Using Pictorial KeyGraph

  • Kenichi Horie
  • Yukio Ohsawa
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 4253)


We developed a method of teamwork for products design in real manufacturing company, where Scenario Maps using Pictorial KeyGraph assist creating novel scenarios of new product design. In Pictorial KeyGraph, photographs of physical objects corresponding to incomprehensible items in given data are embedded to the visual result of KeyGraph applied to their business report. In their communications with Pictorial KeyGraph, novel and practical scenarios of new products design were extracted, and 5 new patents have been applied. We found evidences that the team members tend to combine established concepts via rare words in creative designing.


Product Design Chance Discovery Test Report Real Entity Black Node 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer-Verlag Berlin Heidelberg 2006

Authors and Affiliations

  • Kenichi Horie
    • 1
  • Yukio Ohsawa
    • 1
  1. 1.Department of Quantum Engineering and Systems Science, Graduate School of EngineeringThe University of TokyoTokyoJapan

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