Conclusion
Instructors seeking to utilize cases in M.E.N.A. educational institutions should be aware of how differences in M.E.N.A. culture and classroom norms might impact case-based learning in this region. In particular, high collectivism, uncertainty avoidance, and power distance associated with the M.E.N.A. cultural milieu give rise to a learning environment that is divergent from the Western classroom context, where the case method was born and developed. Case method socialization and classroom-composition or process adaptations may be necessary to better fit the case method to local cultural values and norms.
There is tremendous opportunity to contribute to a greater understanding of M.E.N.A. management challenges by adding to the small, existing corpus of available M.E.N.A. business cases. Casewriters face several challenges when conducting research in M.E.N.A. countries, including government intervention, respondent reticence to participate in research, and cultural adaptations in the data-collection process. But these obstacles can be mitigated by sufficient and careful casewriter preparation.
There is a need for case-based business education in the M.E.N.A. region. The case method simulates the real-world business environment, placing students in the position of the managerial decision-maker. Case-based learning experiences can help prepare M.E.N.A. students for the challenges that await them in a global economy, enabling them to better navigate uncertainty by employing analytic and problem-solving skills to seek solutions to complicated business problems.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Abed, George T. & Davoodi, Hamid R. (2003). Challenges of growth and globalization in the Middle East and North Africa. Washington, DC: International Monetary Fund.
Al-Shamali, A. & Denton, J. (Eds.) (2000). Arab business: the globalization imperative. Bristol, England: Kogan Page.
Ali, A. J. & Camp, R. C. (1995). Teaching management in the Arab world: confronting illusions. International Journal of Educational Management, 9(2), 10–17.
Bonoma, T. V. (1989). Learning with cases. Note 9-589-080, Cambridge, MA: Harvard Business School Publishing.
Cassidy, T. J. (2003). Education in the Arab States: preparing to compete in the global economy. In Klaus Schwab & Peter Cornelius (Eds.), The Arab World competitiveness report (pp. 218–234). Geneva: World Economic Forum.
Dasgupta, D.; Nabli, M. K.; Pissarides, C.; & Varoudakis, A. (2002). Making trade work for jobs: international evidence and lessons for MENA. Washington DC: The World Bank.
Fukuyama, F. (1995). Trust: The social virtues and the creation of prosperity. New York: Free Press.
Gardner, E. (2003). Creating employment in the Middle East and North Africa. Washington, DC: The International Monetary Fund.
Gragg, C. I. (1940). Because wisdom can’t be told. Harvard Alumni Bulletin, October 19. Reprinted as Note 9-451-005, Cambridge, MA: Harvard Business School Publishing.
Hofstede, G. (1980). Cultures and organizations: software of the mind. NY: McGraw-Hill.
Hunt, D. M., & At-Twaijri, M. I. (1996). Values and the Saudi manager: an empirical investigation. The Journal of Management Development, 15(5), 48–55.
Kabasakal, H. & Bodur, M. (2002). Arabic cluster: a bridge between East and West. Journal of World Business, 105, 1–25.
Lewis, B. (2002). What went wrong? Oxford, England: Oxford University Press.
Massialas, B. G. & Jarrar, S. A. (1991). Arab education in transition: a source book. NY: Garland Publishing.
Mojab, S. (2000). Adult education in the Middle East: etatism, patriarchy, and civil society. Convergence, 33(3), 9–15.
Nafisi, A. (2003). Reading Lolita in Tehran. NY: Random House.
Rugh, W. A. (2002). Arab education: tradition, growth, and reform. The Middle East Journal, 56(3), 396–414.
Shapiro, B. P. (1984). An introduction to cases. Note 9-584-097. Cambridge, MA: Harvard Business School Publishing.
U.N.E.S.C.O. (2002). Arab states: regional report. Montreal, Canada: U.N.E.S.C.O. Institute for Statistics.
Waterbury, J. (2003). Hate your policies, love your institutions. Foreign Affairs, 82(1), 58–68.
Weir, D. (2002) Management in the Arab world: a fourth paradigm? In Ali Al-Shamali and John Denton (Eds.). Arab Business: the globalization imperative. Bristol, England: Kogan Page.
World Bank. (1998). Education in the Middle East and North Africa: a strategy towards learning for development, Washington DC: The World Bank.
Wynn, L. (2003). From the pyramids to pyramid road: an ethnography of the idea of Egypt. (Doctoral dissertation, University of Michigan, 2003). Dissertation Abstracts International (UMI No. 3078644).
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2004 Springer Science + Business Media, Inc.
About this chapter
Cite this chapter
Gillespie, K., Riddle, L. (2004). Case-Based Teaching in Business Education in the Arab Middle East and North Africa. In: Alon, I., Mclntyre, J.R. (eds) Business Education and Emerging Market Economies. Springer, Boston, MA. https://doi.org/10.1007/1-4020-8072-9_9
Download citation
DOI: https://doi.org/10.1007/1-4020-8072-9_9
Publisher Name: Springer, Boston, MA
Print ISBN: 978-1-4020-8071-5
Online ISBN: 978-1-4020-8072-2
eBook Packages: Business and EconomicsBusiness and Management (R0)