Virtual Accessibility on Digital Business Websites and Tourist Distribution

  • Agostinho Sousa PintoEmail author
  • Eusébio Costa
  • Isabel Borges
  • Fátima Silva
  • António Abreu
Conference paper
Part of the Smart Innovation, Systems and Technologies book series (SIST, volume 171)


Globalization has affected the tourism industry as well as tourism products. The Internet has fundamentally reshaped the way tourism-related in-formation is made available and how people plan and consume tourism products. Accessibility to all information must be guaranteed to users in general but also to users with special needs. The Web Content Accessibility Guidelines (WCAG) 2.0 covers a wide range of recommendations for making web content more accessible. Whereas the realization, or otherwise, of a particular business depends heavily on a set of sensations that are experienced at the time of acquisition be-tween the potential customer and the websites, and this relationship may be positively or negatively affected by previous experiences and economic viability may be constrained by such accessibility. Analysis of various websites of tourism industry agents, such as travel agencies, airlines and hotels, revealed several weaknesses that may affect the relationship with a potential customer.


E-Business E-Commerce Tourism Information technologies in tourism Accessibility 


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.


  1. 1.
    Poon, A.: Tourism. Technology and Competitive Strategies, Wallingford, C A B Inter-national (1993)Google Scholar
  2. 2.
    Pinto, A. S., & Amaral, L. (2016). A Model for Managing Organizational Knowledge in the Context of the Shared Services Supported by the E-Learning. In Knowledge, Information and Creativity Support Systems (pp. 117-129). Springer,Google Scholar
  3. 3.
    Cham.Krug, S. (2014). Não me faça pensar: atualizado.Google Scholar
  4. 4.
    Buhalis, D. (2008) eTourism Revolutions: The Transformation of the Tourism Industry through Information Communication Technology, Recent Development in Tourism Re-search, Faro, 6-8 de Outubro de 2005.Google Scholar
  5. 5.
    Schwartz, 1998).Google Scholar
  6. 6.
    Baloglu, S., McCleary, K.W.: A model of destination image formation. Annals of tourism research 26(4), 868–897 (1999)CrossRefGoogle Scholar
  7. 7.
    Veal, A. J. (2017). Research methods for leisure and tourism. Pearson UK. Krug, S. Não me faça pensar: atualizado: uma abordagem de bom senso à usabilidade web e mobile. Rio de Janeiro: Alta Books, 2014.Google Scholar
  8. 8.
    Porter, M., (2001). Strategy and the Internet. Harvard Business Review 103D.Google Scholar
  9. 9.
    Porter, M., (1985). Technology and competitive advantage. The Journal of Business Strategy, Winter, pp. 60–70.CrossRefGoogle Scholar
  10. 10.
    Prahalad, C.K., e Ramaswamy, V.: The future of competition: co-creating unique value with customers. Harvard Business School Press, Boston (2004)Google Scholar
  11. 11.
    Evans, P., Wurster, T.: Strategy and the new economics of information, pp. 71–82. Harvard Busi-ness Review, September-October (1997)Google Scholar
  12. 12.
    Laudon, K.C., Traver, C.G.: E-commerce 2017: business, technology, society, Thirteenth edn. Pearson, Boston (2017)Google Scholar
  13. 13.
    Albertin, A. L. (2009). Tecnologia da informação.Google Scholar
  14. 14.
    Hunt, J.D. (1975) – Image as a Factor in Tourism Development. Journal in Travel Research.Google Scholar
  15. 15.
    Werthner, H., & Klein, S. (1999). Information technology and tourism: a challenging rala-tionship. Springer-Verlag Wien.Google Scholar
  16. 16.
    Alexandre, D.M.M.: O Turismo para Todos na oferta hoteleira de Lisboa: um custo ou um investimento?. Tese de Mestrado, Escola Superior de Hotelaria e Turismo do Estoril (2012)Google Scholar

Copyright information

© Springer Nature Singapore Pte Ltd. 2020

Authors and Affiliations

  1. 1.CEOS.PP/ISCAP/P. PORTO, Rua Jaime Lopes AmorimS. Mamede de InfestaPortugal
  2. 2.IESFAFE,R. Universitária 200FafePortugal
  3. 3.UPT, Rua Dr. António Bernardino de Almeida 541PortoPortugal

Personalised recommendations