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Opinion Dynamics Considering Social Comparison in Online Social Networks

  • Mengmeng LiuEmail author
  • Lili Rong
Conference paper
Part of the Communications in Computer and Information Science book series (CCIS, volume 1103)

Abstract

Social comparison theory holds that people will evaluate their opinions by comparison with someone close to their own abilities or opinions. Inspired by this, we propose an opinion dynamic model referring to classic Deffuant model combined with online communication characteristics. Opinions in this model are produced along with information diffusion and thus result in dynamic population in opinion interactions. And interactions are allowed between commenters who comment on the same post or repost. Through simulations, our model is observed to present more divergent opinions than classic Deffuant model as is also believed in reference [15]. Moreover, effects of different compromise thresholds, namely confidence bound, and comparison thresholds are discussed. Further simulations are also conducted to clarify the impacts of diffusion parameters on opinion evolution.

Keywords

Opinion dynamics Social comparison Compromise theory Online social networks 

Notes

Acknowledgments

This work is supported by the National Natural Science Foundation of China under Grant Nos. 71871039, 71871042, 71421001.

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Copyright information

© Springer Nature Singapore Pte Ltd. 2019

Authors and Affiliations

  1. 1.Institute of Systems EngineeringDalian University of TechnologyDalianChina

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