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Effect of CSR Promotion on the Market and the Role of Government

  • Woohyung Lee
  • Chongung Kim
Chapter

Abstract

For the bigger part of the 20th century, most countries have placed much value on economic growth. Only in the late 20th century they began to pay attention to environmental and social issues. In response to these issues, many US and European NGOs and other organizations have strengthened their oversight of multinational corporations that are causing problems. Social interest in corporate social responsibility (hereinafter, CSR) has also heightened. Modern society emphasizes social concerns in the conduct of business. For instance, the KPMG survey (2017) points out that CSR activities are perceived as an important factor in corporate global management. Nevertheless, it is true that many corporations are burdened by CSR activities because such an activity can lead to higher costs.

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Copyright information

© Springer Nature Singapore Pte Ltd. 2018

Authors and Affiliations

  1. 1.Keimyung UniversityDaeguSouth Korea
  2. 2.Daegu Hanny UniversityGyeongsanSouth Korea

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