Research Framework: Creative Innovative Firms and Linkage Competence
According to Innosight’s report (1965) based on almost a century’s worth of market data, the tenure of corporations in the S&P 500 Index remained on an average of 33 years. But by 1990, the average tenure in the S&P 500 had decreased to 20 years, in 2012 fell to 18 years, and is predicted to shrink to 14 years by 2026. Furthermore, the report states that approximately half of the S&P 500 firms will be replaced over the next 10 years because of organizational inertia and lack of long-term vision (Anthony et al. in Innosight:1–9, 2016).
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