Structural Reform Empowers Sustainable Development and Eradicates Poverty

  • G. Arockiasamy
  • Mallika Vijayakumar
  • Sujeevan Kumar
  • J. B. Anna Asheervadham Mary
Chapter
Part of the Communication, Culture and Change in Asia book series (CCCA, volume 2)

Abstract

Many countries in the world are projected in the global media to enjoy the benefits of globalization and advanced technology as the blessing of high economic prosperity. In recent years, the real picture emerged when economic crisis even afflicted the well-developed Western countries. It remained as a pre-warning to many developing counties in the world to assess their developmental strategies and economical pursuits. The recent collapse of the economy of Greece is a global lesson for many countries. Some countries blamed their governments adopting a capitalistic market-driven Western model. Others blamed the peoples’ inabilities or lack of technological adaptation as the cause for poverty. The concept of poverty is related to development. Social development is broadly understood as a process where people are involved to raise their standard of living by means of activities designed by their free will. So far almost all governments in the world proclaimed this type of development as their agenda and coveted the political powers. How far they have succeeded in providing this sustainable development and empowerment? To understand the situation, we need a clear understanding of the concept of empowerment . This chapter will explore the meaning of empowerment and its intricacies from its ideological origin from Brazilian educationist Paulo Freire, who defined that a people’s empowerment can be achieved only through peoples’ awareness and participation. Our own renowned economist and Noble Prize winner Amartya Sen says that poverty is not simply the deprivation of basic material needs but concerns significant development in all dimensions of people’s life. A quantitative research study is designed to assess the status of empowerment and progress in the present life through conducting a survey of sustainable development . The communication strategy and the structural change needed are also assessed in this research method. The findings of this study will provide us with a policy-related theoretical base. This will provide some information based on which this research can make recommendations and propose a structural reform for achieving sustainable development. Lastly, this chapter will present a method how to eradicate poverty by harnessing the political governance system through reforming existing structure. It can provide proper adoption of technology and media as a participatory means in the hands of local people.

Keywords

Empowerment Development Social reform and poverty Communication 

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Copyright information

© Springer Nature Singapore Pte Ltd. 2017

Authors and Affiliations

  • G. Arockiasamy
    • 1
  • Mallika Vijayakumar
    • 1
  • Sujeevan Kumar
    • 1
  • J. B. Anna Asheervadham Mary
    • 1
  1. 1.Karunya UniversityCoimbatoreIndia

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