Neuroeconomics—An Introduction

  • Martin ReuterEmail author
  • Christian Montag
Part of the Studies in Neuroscience, Psychology and Behavioral Economics book series (SNPBE)


The present chapter provides an introduction into the young discipline of neuroeconomics and into the present Neuroeconomics book. Historical aspects, core concepts and future research avenues are presented.


Conditioned Stimulus Firing Rate Prospect Theory Ventral Striatum Framing Effect 
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Copyright information

© Springer-Verlag Berlin Heidelberg 2016

Authors and Affiliations

  1. 1.Department of PsychologyUniversity of BonnBonnGermany
  2. 2.Center for Economics and Neuroscience (CENs)University of BonnBonnGermany
  3. 3.Department of Molecular Psychology, Institute of Psychology and EducationUlm UniversityUlmGermany
  4. 4.Key Laboratory for NeuroInformation, Center for Information in Medicine, School of Life Science and TechnologyUniversity of Electronic Science and Technology of ChinaChengduPeople’s Republic of China

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