Abstract
The purpose of the research is to collect and analyze the internet public opinion, understand the public voice and feed back in time. Basing on the understanding of public opinion and its related concepts, the paper explained the developing process of public opinion and internet public opinion in their life cycle. Next we the monitoring model of internet public opinion has been built according with the change rule of public opinion. The original information is webpage in internet. Hot topic would be obtained with passive monitoring and active tracking. Furthermore, the situation of internet opinion is discovered. Leading and blocking, these two ways can be used to guide the internet public opinion positively. The research of this paper would be beneficial to quickly grasp and understand internet public opinion and make effective control and guide. It has important practical significance to construct the socialist harmonious society.
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Juan, L., Xueguang, Z., Bin, C. (2013). Research on Analysis and Monitoring of Internet Public Opinion. In: Du, Z. (eds) Proceedings of the 2012 International Conference of Modern Computer Science and Applications. Advances in Intelligent Systems and Computing, vol 191. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-33030-8_72
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DOI: https://doi.org/10.1007/978-3-642-33030-8_72
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-33029-2
Online ISBN: 978-3-642-33030-8
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