A Study of Maslow’s Hierarchy of Needs and Decision-Making

  • Hiroyuki Kishi
  • Koji Ito
  • Shin Sugiura
  • Eizo Kinoshita
Part of the Smart Innovation, Systems and Technologies book series (SIST, volume 15)

Abstract

This study attempts to clarify the psychological structures of people’s values and their decision-making processes while validating the Analytic Hierarchy Process (AHP). Within this attempt, we apply Maslow’s hierarchy of needs [1][2] to the framework of this structure, and we propose a view of decision-making that is composed of two systems. One system is value judgment pressure expressed by value judgment distance (ego-involvement scale), and the other system is decisions made from value selection pressure expressed by distance among basic needs. (basic needs [1][2] ) This is a view of the basic structure of values and decision-making.

Keywords

Judgment Distance Alternative Cluster Alternative Scale Psychological Structure Current Lifestyle 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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References

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    Maslow, A.H.: Motivation and personality, 2nd edn. Harper & Row Publishers, Inc. (1970); Oguchi, T.(trans.): Sangyo Nohritu Daigaku Publishing Division (1987)Google Scholar
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    Kishi, H.: A study of succession awareness accepted by reconstruction of the house. Meijo University Master’s Thesis (2010)Google Scholar
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    Kinoshita, E.: Service science. Service value measurement method -Cases of 10. Kindai Kagakusha (2009)Google Scholar

Copyright information

© Springer-Verlag Berlin Heidelberg 2012

Authors and Affiliations

  • Hiroyuki Kishi
    • 1
  • Koji Ito
    • 1
  • Shin Sugiura
    • 1
  • Eizo Kinoshita
    • 1
  1. 1.Meijo UniversityNagoyaJapan

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