IBMM for Questionnaire Design Improvement
Questionnaire survey is a commonly used way to collect opinions and views in AHP/ANP. However, many factors such as tedious design format, redundant content, long length etc, may lead to inconsistent comparison matrix for the decision problem. Invalid or bad results of a questionnaire survey may cause the decision makers to make wrong decision. Furthermore, in the AHP/ANP, the score items for a comparison matrix in a questionnaire increase drastically if there are more comparisons, which result in longer survey.
KeywordsAnalytical Hierarchy Process Questionnaire Survey Score Item Comparison Matrix Design Format
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