A Study on Narrative Design of Augmented Reality Publications

  • Yanxiang ZhangEmail author
  • Weiwei Zhang
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 10850)


This paper combs the pattern of the combination of contents in physical book and augmented reality content in AR publication. Through case studies on narrative patterns which have emerged in different types of augmented reality publications, the authors summarize the respective advantages in the integration between traditional text-narration and AR-narration, and come to some noteworthy points emerged in the narration design. These considerations and discussions can be useful for guiding the design and implementation of augmented reality publication, thus promote the communication effect and social function of AR publication.


Augmented reality Publication Narrative design 


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Copyright information

© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  1. 1.Department of Communication of Science and TechnologyUniversity of Science and Technology of ChinaHefeiChina

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