Media Consumption and the Hungarian-Language Media in Transylvania

  • Tamás Kiss
Part of the Palgrave Politics of Identity and Citizenship Series book series ( CAL)


In this chapter outlines the structure of Transylvania’s Hungarian-language media and the media-consumption patterns of Transylvanian Hungarians. Hungarian elites have been building a separate Hungarian-language media system, combining elements of autonomous media structures (privately owned newspapers and commercial radio stations) with features of a media system based on the minority protection model (Hungarian editorial offices in public radio and TV). However, they have not been particularly interested in influencing the content of Romanian-language media, which often led to discriminatory and “unauthentic” representations of the community. The language of media consumption is primarily Hungarian, the dominance of Romanian-language media being limited mainly to dispersed Hungarian communities. It is also important that TV channels from Hungary are the most popular, over which Transylvanian Hungarian elites have little influence.


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Copyright information

© The Author(s) 2018

Authors and Affiliations

  • Tamás Kiss
    • 1
  1. 1.Romanian Institute for Research on National MinoritiesCluj-NapocaRomania

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