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Unleashing the Power of Analytics for Strategic Learning and Adapting

  • David Wiraeus
  • James Creelman
Chapter

Abstract

In Chap.  4: Strategy Mapping in Disruptive Times, we explained how advanced data analytics was finally enabling the realization of the “promise” of the Strategy Map. That promise being the understanding of the causal relationships between the objectives. Hitherto, causality was suggested through placing “arrows,” on the map, but with little (mostly zero) testing of those assumptions (Fig. 9.1).

References

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    Webopedia Staff, How Much Data is Out There?, www.webopedia.com, 2014
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    James Creelman, Flora Lewin, Big Data – Big Deal? Palladium white paper, 2014Google Scholar
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    Albert Einstein, attrib.Google Scholar
  4. 4.
    Liam Fahey, Hubert St Onge, James Creelman. External as well as Internal Perspectives…The New Strategy Execution Agenda. Linkedin blog. October 1, 2016Google Scholar
  5. 5.
    Chuck Biczak, Is the Conventional Strategy Office Outdated, Strategically Speaking, Palladium, February 2015Google Scholar
  6. 6.
    James Creelman, Mohsen Malaki, The XPP and Analytics: The Next Frontier in Strategy Execution, Palladium white paper, 2016.Google Scholar

Copyright information

© The Author(s) 2019

Authors and Affiliations

  • David Wiraeus
    • 1
  • James Creelman
    • 2
  1. 1.Stratecute GroupGothenburgSweden
  2. 2.Creelman Strategy AllianceLondonUK

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