• Cara East


Sometimes, recruiting is the most important step in “filling a study.” The team should have two goals: a must-fill goal and an optimal goal, remembering that start-up costs are the same regardless of which goal is met. Flyers for medical facilities have a modicum of success as do giving presentations at medical speaking events, booths at health fairs or senior centers, or discussions at medical staff in-services. Referral letters to physicians can extend the site’s reputation. Electronic health records remain the biggest breakthrough in recruiting subjects, as long as some specific rules are followed. The future lies in social media, where the motivated subjects can self-select.


Flyers Medical presentations Referral letters Electronic health records Social media 

Copyright information

© Springer International Publishing AG, part of Springer Nature 2018

Authors and Affiliations

  • Cara East
    • 1
  1. 1.Baylor Soltero CV ResearchBaylor University Medical CenterDallasUSA

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