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Enhancing User Experience Design with an Integrated Storytelling Method

  • Qiong PengEmail author
  • Jean-Bernard Matterns
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 9746)

Abstract

Storytelling has been known as a service design method and been used broadly not only in service design but also in the context of user experience design. However, practitioners cannot yet fully appreciate the benefits of storytelling, and often confuse storytelling with storyboarding and scenarios. The digital storytelling emerged in recent years mostly focused on digital and interactive technology for new expression of stories as a tool, not pay much attention to improve user experience from the story and storytelling itself. This paper provides an integrated storytelling method consisting of three parts: Constructing Story—Inspiring Images—Visually Storytelling. Constructing Story is based on two principles to construct a story focusing on user’s needs conflict. Inspiring Images means using a set of frames to express the story based on the techniques of film to express more details about emotion and value. Visually Storytelling means visualize the story in sketching or photo storyboard. The aim is to promote discussion and communication to share insights and concepts during the whole storytelling process at the early stage of the design to enhance user experience design. The research grounds on a literature study and exemplary application of the support. This method is also a quick start for a storytelling tool design.

Keywords

Storytelling User experience Conflicts 

Notes

Acknowledgements

The research reported in this paper was a part of the Ph.D.’s research project, and also supported by the 2014 project (13SB0109) and 2016 project (16ZB 0217) of Sichuan Province Department of Education and CSC. Thanks to all who were involved in this research.

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Copyright information

© Springer International Publishing Switzerland 2016

Authors and Affiliations

  1. 1.Department of Culture and ArtChengdu University of Information TechnologyChengduChina
  2. 2.Department of Industrial DesignEindhoven University of TechnologyEindhovenThe Netherlands

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