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Social Smart Destination: A Platform to Analyze User Generated Content in Smart Tourism Destinations

  • Andrea Cacho
  • Mickael Figueredo
  • Arthur Cassio
  • Maria Valeria Araujo
  • Luiz Mendes
  • José Lucas
  • Hiarley Farias
  • Jazon Coelho
  • Nélio Cacho
  • Carlos Prolo
Conference paper
Part of the Advances in Intelligent Systems and Computing book series (AISC, volume 444)

Abstract

The purpose of this paper is to present a platform that uses social media as a data source to support the decisions of policymakers in the context of smart tourism destinations initiatives. The proposed platform was implemented and tested during the 2014 FIFA World Cup. In total were analyzed 7.5 million tweets. The results show that it is possible to identify the nationality, language of the posts, points of agglomeration and concentration of visitors. Overall the initial results suggest that data collected from Twitter posts can be applicable to the effective management of smart tourism destinations.

Keywords

Smart tourism destination Smart city Social media Twitter 

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Copyright information

© Springer International Publishing Switzerland 2016

Authors and Affiliations

  • Andrea Cacho
    • 1
  • Mickael Figueredo
    • 2
  • Arthur Cassio
    • 3
  • Maria Valeria Araujo
    • 4
  • Luiz Mendes
    • 1
  • José Lucas
    • 2
  • Hiarley Farias
    • 2
  • Jazon Coelho
    • 3
  • Nélio Cacho
    • 3
  • Carlos Prolo
    • 3
  1. 1.Department of TourismFederal University of Rio Grande do NorteNatalBrazil
  2. 2.Metropole Digital InstituteFederal University of Rio Grande do NorteNatalBrazil
  3. 3.Department of Informatics and Applied MathematicsFederal University of Rio Grande do NorteNatalBrazil
  4. 4.Department of ManagementFederal University of Rio Grande do NorteNatalBrazil

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